quality website content Archives - Ray Access: Online Content Providers

Become the Expert

Mark Bloom — Thu, 23 Jan 2014 16:39:53 +0000

Are You Recognized for Expertise in Your Field? If you’re an expert in your field, but no one knows it yet, it’s a problem. Make a plan (or a resolution) to tell the world about your experience. Believe it or not, people want to know. A professional willing to share expertise in an open-source manner, […]

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Looking Ahead to 2014

Mark Bloom — Sun, 12 Jan 2014 20:00:57 +0000

Website Trends to Watch in the Coming Year Like we’ve always said: it’s no longer enough to have a website. Everyone and her brother have websites. To gain a competitive advantage, you now need an active website. If your website isn’t offering useful information to your clients and potential clients, it’s not reaching them. Your […]

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Is Content Still King?

Mark Bloom — Fri, 29 Nov 2013 20:51:15 +0000

And Is Content Still the Way to SEO Results? Back in February, on Mark’s birthday no less, we published a blog post pronouncing that Content Is King. Here we are, some 10 months later, and we have to ask the question: Is content still king (or queen) when it comes to SEO and best practices […]

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How We Write Blog Posts for You

Mark Bloom — Thu, 06 Jun 2013 13:30:46 +0000

Ray Access Works with You to Write Blog Posts A common question we get asked is: “How do you go about writing blog posts for a new client?” Before we answer this very good question, let us provide some context. What’s a Blog? Blogs — originally called “weblogs” — began in the late 1990s as […]

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Writing for the Web

Elle Ray — Tue, 28 May 2013 04:18:34 +0000

Tips from Professionals for Website Writing Make it short. Make it hot. Make it memorable. The new breed of reader doesn’t go in for long, drawn-out sentences. They don’t want complicated explanations. They want answers, plain and simple. It’s possible many readers never really enjoyed having to decipher their information before digesting it. It’s possible […]

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Our Services

Mark Bloom — Thu, 16 May 2013 14:41:14 +0000

Ray Access Offers Something for Everyone… Linda and Mark, the principles at Ray Access, have been refining their list of services recently, and two things became clear: It was time to spread the word about all the good things we do, and It was time to offer a discount on our most popular service: […]

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Say It in Plain English

Mark Bloom — Fri, 10 May 2013 18:28:08 +0000

Write in Plain Language; It Helps Everyone There is a movement gaining traction across America: writing in plain, understandable English. Plain language is, as William DuBay said, “a literary style that is easy to read because it matches the reading skill of the audience.” Government agencies are adopting the tenets of plain language. Lawyers are […]

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Please Stop Before You Publish

Elle Ray — Tue, 16 Apr 2013 18:20:11 +0000

Grammar Matters — No Matter What You Write Of course we believe that grammar is important; we’re writers, after all. But what if we loosened our standards: Its time to talk to you about a day-to-day and week-to-week issues. And im not about to talk about the talk every one know does no good. Let […]

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Do What You Do Best

Elle Ray — Fri, 29 Mar 2013 06:34:42 +0000

Spend Your Work Time Running Your Business When you’re in the groove, doing what you do best, you feel energized. Everything seems to fall into place, and time passes so quickly that you barely notice. It’s why you got into business for yourself — to follow your passion, to turn your avocation into your vocation, […]

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Protecting Your Business’ Reputation Online

Mark Bloom — Wed, 20 Mar 2013 01:18:45 +0000

How to Protect Your Business’ Good Name Recently, we came across a blog post by Rich Gorman on Tamar Weinberg’s blog, and we thought it an apt topic to share with you. Ray Access is a content provider. As such, we encourage our clients to post new content on their websites no less frequently than […]

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