writing for business Archives - Ray Access: Online Content Providers https://rayaccess.com/tag/writing-for-business/ Words That Empower Your Business Wed, 17 Jun 2020 03:09:21 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.3 https://rayaccess.com/wp-content/uploads/2020/03/cropped-favicon-32x32.png writing for business Archives - Ray Access: Online Content Providers https://rayaccess.com/tag/writing-for-business/ 32 32 When Is a Sale Not a Sale? https://rayaccess.com/a-sale-produces-a-sense-of-urgency/ Sun, 12 Jul 2015 21:37:50 +0000 http://192.185.109.118/~a2writer/?p=1519 Instilling a Sense of Urgency Makes Better Copy “Biggest blow-out of the year!” “Don’t wait, buy today while prices are at their lowest ever!” “We’ll never slash prices like this ever again!” “Hurry! Sale ends Monday at 5:00 PM!” You don’t believe these ads. Or do you? You are bombarded with these “sales” messages every […]

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]]> The Art and Science of Business Blog Writing https://rayaccess.com/the-art-and-science-of-business-blog-writing/ Sun, 28 Jun 2015 21:12:11 +0000 http://192.185.109.118/~a2writer/?p=1510 Everything You Should Know About Keywords Writing business blogs, one of the core services Ray Access provides, is not like writing for a newspaper. It’s not writing a scholarly essay. And it’s certainly not like writing a short story. There’s an art and a science to it that few have mastered. When done correctly, blog […]

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]]> Beyond Analytics https://rayaccess.com/beyond-analytics-website-assessments/ Tue, 02 Jun 2015 02:56:16 +0000 http://192.185.109.118/~a2writer/?p=1496 Why Ray Access Provides Website Assessments Our website assessment gives your site a human evaluation. Website analytics (like Google Analytics) can show you all kinds of data: How many unique visits your website attracts. How long they stay on your site. What pages they visit. Where they came from or how they got there. All […]

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]]> Just Like the Cobbler’s Kids https://rayaccess.com/just-like-the-cobblers-kids/ Fri, 15 May 2015 21:12:46 +0000 http://192.185.109.118/~a2writer/?p=1485 We Have Good News and More Good News… We haven’t been slacking, and we’re not on vacation. The truth is that Ray Access has been busier than ever as April 2015 marked new highs in almost every category of our business. That’s the good news. Linda and Mark love staying busy and love writing, so […]

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]]> 5 Blogging Tips for Non-Writers https://rayaccess.com/5-blogging-tips-for-non-writers/ Wed, 08 Apr 2015 06:55:33 +0000 http://192.185.109.118/~a2writer/?p=1464 Ray Access Makes Blogging a Bit Easier for You A blog is an ideal vehicle for sharing information with your business customers, for attracting new customers to your website and for communicating with people within your industry. The problem, of course, is that you may not feel like you can write a blog post. When […]

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]]> Gobble Gobble! https://rayaccess.com/gobble-gobble/ Wed, 26 Nov 2014 18:59:55 +0000 http://192.185.109.118/~a2writer/?p=1323 Is That the Turkey or Your Mother-in-Law? That’s the question we’ve always wanted to ask. That sound — gobble, gobble — could be what turkeys mutter as they voice their displeasure. Or it could be what people (not just your mother-in-law) sound like at the Thanksgiving Day table. Or it could be both. Both, we […]

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]]> 10 Things to Include in Your Bio https://rayaccess.com/10-things-include-bio/ Sat, 01 Nov 2014 00:21:52 +0000 http://192.185.109.118/~a2writer/?p=1293 How to Write an Online Bio for Your Website This is the second in a series of biography-writing articles that started with How to Write Your Own Bio. At Ray Access, we’ve heard from owners, entrepreneurs and principles that writing a bio is one of the most difficult assignments. It doesn’t have to be. We’re […]

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]]> How to Write Your Own Bio https://rayaccess.com/write-your-bio/ Sun, 12 Oct 2014 23:39:22 +0000 http://192.185.109.118/~a2writer/?p=1265 No One Is Better Qualified Than You to Write It It’s easy to let a professional writer like Linda or Mark interview you so we can write your bio. It’s a valid way to fill in the “About” page on your website. But if you want to write your own bio, you need to keep […]

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]]> 3 Guidelines for Blog Writing https://rayaccess.com/3-guidelines-blog-writing/ Thu, 04 Sep 2014 21:25:39 +0000 http://192.185.109.118/~a2writer/?p=1132 Keep Your Blog Great: Avoid the One-Note Blog The purpose of a business blog is to attract an audience. A well-written, well-considered blog can educate your customers and potential customers. It can answer in-depth questions. It can explain the ins and outs of your industry. If successful, a business blog can show up on related […]

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]]> The Best Blog Topics https://rayaccess.com/best-blog-topics/ Sat, 23 Aug 2014 14:32:41 +0000 http://192.185.109.118/~a2writer/?p=1109 Because You Want Your Blog to Be Read Undoubtedly, the best blog topics are those that get read. And read a lot. These blog posts: Get passed around Generate a buzz Keep visitors on your site longer Get readers to look through your website Turn readers into customers Are great reads Result in high search […]

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