The Benefits of Being Better Lead to Satisfaction
You’d think that one of the most important benefits of being better than your competition is that you get more business. Clients, especially those that demand the best, recognize your value and flock to you for your services and products. As a result, you garner better reviews, gain more referrals and enjoy higher profits.
Or do you? Just because you believe you have the best product or service on the market — or in the world, for that matter — that doesn’t mean the marketplace agrees. Remember that customers don’t necessarily seek out the best every time they shop. Have you ever filled out an RFP? Haven’t you ever lost a big job because your prices were undercut by an inferior competitor?
The Real Benefits of Being Better
Feeling good about yourself and your offerings is an important aspect to consider when you’re seeking the rewards of success. You’re got to be able to sleep at night, knowing you’ve done your best and that you’re providing an exceptional service to your clients. More importantly, however, is the energy you exude that comes from passion. After all, no one achieves any level of reward by thinking great thoughts or having brilliant ideas when they have no follow up, no game or no action.
As business owners, web developers and project managers know, hard work wins the day. The most successful entrepreneurs — the creators of winning companies, people who believe in the benefits of being better — put enormous time and energy into developing their companies. Consider, for example, those who believed passionately in their skills and abilities to produce a better product and who ultimately reaped enormous rewards:
- Mark Zuckerberg didn’t come up with any new, unique ideas, but he committed the time and imagination to tweak and refine his products. He actually saw the benefits of being better instead of just dreaming about them.
- Steve Jobs was known for his all-consuming work ethic. He surrounded himself with employees who shared his desire to succeed through hard work.
- Bill Gates was never afraid to challenge his own perception of perfection. He stayed true to his commitment to being better, to making his already successful products and services even better.
- Vince Lombardi knew that the only way to true success was through hard work and dedication. He told his players that the benefits of being better come with wins and losses.
Perhaps Thomas Edison said it best when he extolled the virtues of a solid work ethic as the only way to reap the rewards and benefits of being better:
“Being busy does not always mean real work. The object of all work is production or accomplishment, and to either of these ends there must be forethought, system, planning, intelligence and honest purpose, as well as perspiration. Seeming to do is not doing.”
Smoother Business Practices
While business owners and project managers strive to achieve the rewards and benefits of being better — reaping the accolades and money that often comes with that distinction — other important benefits come with the power of passion and hard work, such as:
- Creativity abounds, which drives continuous improvement
- Knowledge and the need to know more spurs further innovation
- Intelligent decisions inevitably lead to effective marketing and increased sales
- Persistence carries the day even when motivation falters
- Confidence grows with each small success
- Winners who exhibit passion and values attract talented employees
Successful results bring in more referrals and attention than any amount of magic, luck or low prices. The true rewards of building a product or service come with time; they don’t appear overnight or in a vacuum. And whether you reach your ideal goals of success or not, you’ll sleep better at night, knowing you’ve reaped the true rewards of being the best you can be.
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