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Biweekly insights, tips and commentary for business owners, website developers, web designers and SEO firms.
10 Tips for More Effective Networking
10 New Ways to Improve Your Networking Skills If you network in your town, you likely go to Chamber of Commerce events. You attend weekly after-hours, before-hours and during-hours networking meet-ups. You drink cups of coffee. You drink mugs of beer. You smile and...
What Is Good Content?
How Can Anyone Tell If Your Copy's Any Good? The problem with being a writer or a painter is that anyone can do it. All it takes is a few strokes of the pen or brush (manually or digitally), and you've got something. So how can you tell if it's any good? Given the...
How to Build a Strong Partnership
Some Useful Tips for Business Partners Business partnerships, as a rule, have a tough time making it. When Mark and Linda of Ray Access first considered creating a formal partnership, we were warned by many: Be careful, it's tough to really trust someone like that....
6 Ways to Grow Your Business in 2015
You Need to Use All Your Inherent Advantages If you're a business owner, you have discovered the challenges of growing your business in a small market. You know how difficult it can be to find new customers amidst all the competition. Regardless where you do business,...
Ray Access Sponsors Asheville Events
Benefits of the Asheville Chamber of Commerce The Asheville Chamber of Commerce hosts a monthly Educational Series — a one-hour seminar on various topics related to business and business people. These meetings alternate between a before hours' time slot (8:00 to 9:00...
Ray Access Looks Back on 2014
We Came, We Saw, We Wrote It All Down Looking back on what Ray Access was doing in December 2013 is like looking through the wrong end of a telescope. We were still writing on paper, using pen and ink. We sent each other messages by Pony Express, especially when the...
Linda’s Look Back at 2014
It Was a Very Good Year for Very Good Reasons I have a whole heap of gratitude for 2014 and all the opportunities afforded to me. While the U.S. economy continues to improve, I think I've been granted a little piece of the burgeoning pie. Our business is not where I...
It’s Been a Busy Year for Mark
Mark Bloom Edited Three Published Books Many of our clients don't know that Mark used to work for Lark Books, a subsidiary of Sterling Publishing in New York. Even though Lark Books has now downsized its way to insignificance, Mark retains his skills and interest in...
4 Great Gift Ideas for Your Best Clients
Reward Your Best Clients with Holiday Surprises Once the holidays start — and for most it's at Thanksgiving — it becomes increasingly difficult to continue with business as usual. Decisions get put off "until after the first of the year." Holiday parties and vacations...
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