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Biweekly insights, tips and commentary for business owners, website developers, web designers and SEO firms.
How Outsourcing in 2020 Changed Businesses
Outsourcing in 2020 Prepared the Way for 2021 The COVID-19 pandemic has led to a number of fundamental changes in business. The businesses that have survived the assault on the normal world order either sustained considerable losses or adapted to the new ways that...
10 Tips for Using Zoom
Is There a Better Way to Use Zoom Video Conferencing Software? As the pandemic drags on, more employees are beginning to feel the effects of Zoom burn-out. To avoid that and make better use of your time and video meetings, you need to find the best tips for using...
5 Common Mistakes to Avoid with Small Business Apps
We’re Living in an App World Want to send money to a friend? There’s an app for that. Want to buy groceries? There’s an app for that. Want to find a charity you can donate money to? There’s an app for that. So with more than five million apps across the various mobile...
When to Outsource Your Small Business
Is It Time to Outsource? Ray Access works for other businesses, as well as online agencies. As a contractor for your business or agency, we write: Targeted website content Engaging blog posts Clickable newsletters Effective press releases And more ... But when is it...
Don’t Forget to Vote
Make Your Voice Heard! It’s not every day when you get to turn your attention to something other than your business. However, this is an issue that will have a direct impact on your business. Since Tuesday is election day, it seemed appropriate to write about why we...
8 Ways to Beat Procrastination
Working from Home Presents New Challenges As more and more people are forced to work from home due to the COVID-19 pandemic, they are discovering the pros and cons of the situation they find themselves in. On the positive side, the commute is a lot shorter, generally...
What Is Social Proof?
How Does the Social Proof Concept Generate Leads? When you’re shopping for a product or service, notice what sways you about a particular brand or company. There are many factors that go into making a decision to buy, rent or lease. Some factors are intentional, but...
10 Things a Contract Writer Can Do for You
Reasons to Hire a Contract Writer for Your Business You may believe that a copywriter is only good for writing those things you don’t want to write. Running your business requires a good bit of writing, from your business plan to your promotional content. Whether you...
How to Work from Home and Stay Healthy
6 Tips to Maintain Your Health and Sanity More and more people are working from home these days. Will office buildings ever get back to normal? Certainly not until a COVID-19 vaccine is available and widely distributed. In the meantime, in this new reality, those who...
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