Our Blog
Biweekly insights, tips and commentary for business owners, website developers, web designers and SEO firms.
Writing for a General Audience
Stay True to Your Values without Insulting Potential Customers In this day and age, it seems like everyday personal choices are being politicized. You get dirty looks from one side of the political spectrum or the other for the kind of food you buy or how much you...
Good News for Gig Economy Workers
Take the Risk out of Working for Yourself More and more Americans have started working for themselves as part of the gig economy. The actual number may be as high as 40 percent of the workforce, and it continues to expand. Check out these game-changing gig economy...
Website Literacy
How to Read Websites from Those Who Write Them We live in an era when memes spread faster than news, when news become fiction and fiction news, and when you can find sources to corroborate your beliefs online. The internet has become more than a library of all human...
Help Your Content Marketing Efforts Pay Off
Use Promotion and a Newsletter to Build Credibility Whether you write your blog daily, weekly or monthly, you don’t want to waste your efforts. Even if you hire a service like Ray Access to write or edit your blog posts, they won’t do you any good unless they’re read....
Ray Access Launches an Updated Website
Showcasing New Website Content with a Purpose Ray Access — an online content development firm based in Asheville, NC, but with an international footprint — has launched an updated, mobile-friendly website. This marks the second time in its short history that Ray...
Silver Linings
Look for the Blessings as Restrictions Loosen As restrictions loosen throughout the country this month, it may behoove you to take a beat and consider just what your new normal will look like. The shutdown in response to the COVID-19 pandemic created a hole in time...
Zoom Fatigue and Other Stay-in-Place Hazards
Be Aware of All the Dangers of Staying Home People in lockdown used to think that the only mental health dangers posed by their situation was the lack of stimulation. You’re stuck in your home with your family, unable to go outside for longer than a trip to the...
Get Published Now!
Tips for Getting Personal and Professional Bylines To deal with the sudden isolation brought on by coronavirus stay-at-home policies, people have turned to a wide range of activities to keep occupied. From assembling 1,000-piece jigsaw puzzles to conquering a...
Work from Home or Return to the Office?
Assessing Your Productivity vs. Your Health Risk In many ways, your home office resembles your office at work. That is, the things you put in place to make you more productive are the same things no matter where you’re working, whether you’re working in a cubicle farm...
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